Discover how I transformed the Hormone Clinic by WellnessMD’s website from an outdated, slow, and disorganized experience into a modern, high-converting digital presence. By improving site speed, optimizing the user experience, and refining branding, I helped position the clinic as a trusted provider and made it easier for potential patients to take action.

Discover how I transformed WeLink’s direct mail program into a high-performing, data-driven growth channel. By improving targeting, creative consistency, and attribution, we increased lead volume, improved serviceability, and dropped CPA—positioning direct mail as a core part of our long-term acquisition strategy.

Learn how I led the redesign of WeLink’s custom web signup platform to create a seamless onboarding experience. This project featured a complete UI overhaul, integration of FCC broadband labels, and a focus on improving conversion rates. Now responsible for 30% of new subscribers and generating over $150,000 in monthly revenue.